PRIVACY POLICY

Effective Date: 01/01/2025

Lost Boy Cosmetics ("we", "us", or "our") is committed to protecting your privacy and handling your personal data responsibly and transparently. This Privacy Policy outlines how we collect, use, store, and protect your personal information when you use our website or purchase our products.

1. Who We Are

Lost Boy Cosmetics is a UK-based cosmetics brand.
For data protection purposes, we are the "data controller" of any personal information you provide to us.

2. What Information We Collect

We may collect the following types of personal data when you use our website, make a purchase, or contact us:

Name
Email address
Billing and shipping address
Phone number (if provided)
Payment details (processed securely via third-party payment providers)
Purchase history
IP address and browser information
Social media handles (if you contact us via social platforms)

3. How We Use Your Information

We use your data to:

Process and fulfil your orders
Send order confirmations, shipping updates, and customer service emails
Respond to your enquiries or support requests
Improve our website, services, and customer experience
Send marketing emails (only if you’ve opted in)
Comply with legal obligations

4. Legal Basis for Processing

We process your data under the following legal bases:

Contractual necessity: To process your orders and deliver products
Consent: For marketing communications (you may withdraw at any time)
Legal obligation: To comply with tax, fraud prevention, or regulatory requirements
Legitimate interest: To operate, improve, and protect our services

5. Marketing Preferences

If you opt in to receive marketing emails, we may send you product updates, offers, or news. You can unsubscribe at any time by clicking the “unsubscribe” link in any email or contacting us directly.

6. Sharing Your Information

We never sell your personal data. However, we may share information with:

Trusted service providers (e.g. payment processors, couriers)
Our email or website hosting providers
Regulatory or law enforcement agencies, if required by law

All third parties are required to keep your data secure and use it only for the services they provide.

7. Cookies & Tracking

Our website uses cookies and similar technologies to enhance user experience, track website usage, and enable features such as your shopping cart.

You can manage or disable cookies via your browser settings. For more, please see our [Cookie Policy] (optional link).

8. How We Store Your Data

Your data is stored securely using encrypted services. We take appropriate measures to prevent unauthorised access, loss, or misuse of your data.

We retain your information only as long as necessary to fulfil the purposes outlined in this policy or to meet legal obligations.

9. Your Rights

Under the UK GDPR, you have the right to:

Access the personal data we hold about you
Request correction of inaccurate data
Request deletion of your data
Object to or restrict processing in certain situations
Withdraw consent for marketing communications
Lodge a complaint with the Information Commissioner’s Office (ICO)

To exercise any of these rights, please contact us at:
📧 info@lost-boy.co.uk

10. Third-Party Links

Our website may contain links to third-party websites or services. We are not responsible for their privacy practices. Please review their policies before sharing personal data.

11. Children’s Privacy

We do not knowingly collect or store data from anyone under the age of 16. If you believe we have collected data from a minor, please contact us immediately.

12. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be posted on our website with an updated effective date.

13. Contact Us

If you have any questions or concerns about your privacy or this policy, please contact:

📧 info@lost-boy.co.uk